Read our team's thoughts and tips on the fast growing CTV ecosystem and the benefits to content owners.
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Opportunities and Challenges in the Convergence of Linear and Digital TV A report published by eMarketer Executive Summary Addressable, programmatic, and connected TV (CTV) have made advertising more accountable and potentially more effective than traditional TV, but challenges remain in achieving holistic measurement across linear and digital platforms. What is the market opportunity for TV […]
Fashiontv, leading lifestyle channel, announces new CTV applications, powered by Castify.ai FashionTV and global OTT distribution solution provider Castify.ai, announce partnership to launch FashionTV CTV application on platforms operated by Whale OS, such as: Philips, TCL , AOC and Cosmos. Fashiontv is proud to announce our partnership with Castify.ai, a leading OTT distribution solution, with […]
Having a Roku channel is the perfect opportunity for you to increase your income. Having followers and an established audience is an untapped revenue source. There are many ways to monetize your channel but it’s important to remember to put your viewers first. People switched to CTV partly to avoid long commercial breaks; don’t remind […]
How to Capitalize on Amazon Fire TV More and more Amazon Fire TV channels are becoming a significant income source for video content creators that want to earn more. It’s easy to see why Amazon Fire TV monetization has become so popular. Amazon uses its powerful data to suggest tailored content to its 40 million […]
Video content creators have a lot of work. They must reinvent themselves with each video to keep content fresh and engaging. That’s why using tools that simplify processes and save you time and money is key for successful time management. So you can spend your time doing what you do best. Covering your process every […]
YouTube content creators are looking to make the most of every video they create. Sometimes it’s easy to miss the obvious solution; Posting content on multiple, profitable CTV platforms. Stepping through the CTV door equals opening a door to 204 M potential viewers. The average US adult watches 4.5 hours of TV a day! That’s […]
If you’re a Roku CTV app owner and you use Roku’s CTV advertising solution you’re leaving you would want to read this. Roku has amazing earning potential when it comes to CTV advertising with its 17.5M viewers worldwide. What Roku doesn’t have is a user-friendly, painless, no-code-needed way to make your Roku channel the optimized […]
You already know video is the next big thing since sliced bread or Amazon. You’re working hard on creating great content but growth is not happening as fast as you’d like. Sometimes the reasons for this are clear, and sometimes we need to regroup and go back to basics to return to the path to […]
You already have an established YouTube account, so your next goal must be how to further leverage your videos’ monetization? You came to the right place. There are a few ways to do this. You can (and most probably already are) become a YouTube partner. You can also do it by offering sponsored videos. Another […]